Five More Questions That Will Generate Ideas For Your Business

by Stu McLaren

This the second part of my article entitled “Five Questions That Will Bring New Ideas For Your Business”. Do you want more ideas to benefit your business? If so, continue answering the next five questions.

The first five questions were: 1) In the next seven days what can I do that will fill in the blank 2) Regarding marketing strategies, which of them are being used successfully in your industry? 3) What would be five new ways to attain new customers? 4) How do I make it really easy for people to help me and who do I know that could really help my idea take off? 5) For only $10, how could I wow blank?

We will begin right away with Question Six: How could I automate XYZ?

Armand Morin comes up with so many different product ideas that I asked him once, “How do you come up with so many different ideas?”

He said, “It’s simple. I look at what I’m doing and how much time it’s taking me. If it’s taking me too much time, I ask myself How could I automate this process? Ninety percent of my product ideas come from my ability to recognize what’s draining my time. I’m lazy. I want to automate everything.”

Wanting to automate everything is where he gets his product ideas from! It is a powerful question, so make sure you ask yourself it.

Next question – number seven: How could you simplify XYZ?

Have you ever bought your own product and gone through the process your costumers would be doing? Is it a complicated process? So many times I’ve had to go through a horrible process just to buy a product I was interested in.

I had this happen to me actually just a little while ago. I was interested in purchasing a dedicated server from a certain company but their buying process was extremely difficult. It became so frustrating that I ended up giving up and purchasing one from someone else.

So they need to ask the question: How can they simplify the purchasing process for my customers?

It’s the same question you could ask yourself, and it can be a very powerful piece of stimuli to spark all kinds of new processes for you.

Question eight: Are there problems my target market are experiencing and how could I solve them with a new product?

The Ask Database is a great piece of softward created by Alex Mandossian. It allows you to ask people what kind of problems they are experiencing and you can use your collected answers and make products to solve their problems. If you have it, I highly reccommend using it.

A creative thinker is always on the hunt for problems because your future depends on solving problems. If you can solve problems for somebody else, you’re always going to be in demand.

Write this down – www.Answer.Google.com – this is a great website and powerful tool to use to find problems that exist.

When you get to that website click on the most appropriate category for your business. Here you will see what kinda of questions people are asking in that category, those questions are also problems.

If there is a commonality in the questions, that will be a clear sign that many people are experiencing the same problem. Those problems need a product in order to solve them.

So constantly ask yourself the question: Are there problems my target market is experiencing and how could I solve them with a new product?

Next question – number nine: This one Alex Mandossian brought up in his presentation at the most recent Big Seminar, and it’s a powerful question. How could I residualize my current products or services?

It makes sense when you think about it – if your products and services are residualized then you will have a constant stream of cash coming in. Every week, month, whatever it is, you should be looking to getting paid more than once. You won’t have to worry about always finding new customers when you can leverage your existing ones.

How could my current products or services by residualized? -Ask yourself that question.

Final question, the last thing I am going to leave you with is; with the products and services I have now, how could I increase their value?

Think about this and when you do ideas will come flowing out because you will now be thinking from your customer’s point of view.

Thinking from your customer’s point of view will really ignite ideas that benefit your customers. Your existing customer base is a fantastic source and you really should take the time to think about how you can benefit them. If you do, they are more likely to buy from you, tell others about your products and services and therefore create more revenue for your business.

That one question helped me get a 100% satisfaction from my very first seminar. Before anybody stepped in to that room, I asked myself: How can I increase the value of what I’m currently offering? And the people who came to that seminar got bonus after bonus after bonus. By the end, they were so wow’d with the experience of being at the Idea Incubator, that I had all of them coming up to me saying, “When is the next one? When is the next one? When is the next one?” And now they’re evangelists.

Heck, at the Big Seminar they were spreading the gospel, if you will, of what a great time they had and what great value they got at that Idea Incubator seminar.

By asking myself how could I increase the value of my current offering, I now have a group of individuals praising my event. This only happened because I asked myself that question and put forth the effort to do so.

By asking yourself that question, new opportunities emerge with for your business, services and products.

That’s a wrap!

Hopefully you got as much out of this information as I did.

When your in the most need, may ideas come to you.

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